The course is suitable for people who are interested in getting involved in the digital marketing industry or becoming social media strategists. In this technological era, the demand for these types of jobs is arising. The course is designed to cater to the industry standards and needs of the jobs. The course is both theoretical and practical at the same time.

The course is divided into 13 modules, which are:

• The Rise of Social Media
• Conducting Marketing Analysis
• Auditing Social Media
• Setting Goals and Selecting Platforms
• Wide Area Networks
• Integrating Marketing Strategies
• Developing Effective Content
• Understanding the Popular Platforms
• Launching Successful Campaigns
• Managing the Community
• Customer Service
• Measuring, Analyzing and Reporting
• The Social Media Strategist Career

The examination comprises an online exam and a project-based exam. The candidate will have the opportunity to learn how to set up the social media platform with step-by-step instructions